1. Communicating Negative News Effectively
All
businesses encounter difficulties and must deliver bad news. Bad news can be
disappointing, irritating, and even maddening to the receiver of the message;
consequently, such messages must be written carefully.
If the
receiver of a negative message feelsthe
news was revealed sensitively , bad feelings can be
reduced.
Points:
1 / 1
Close Explanation
Explanation:
Be sure
to reduce the bad feelings associated with negative messages by making sure
that the receiver knows the reasons for the rejection, feels the news was
revealed sensitively, and believes the matter was handled fairly. An insincere
negative message can be frustrating and confusing to the receiver. The message
should not lead the reader to believe it was sent in error; this misinterpretation
of the situation could be damaging to the reader. Negative messages should
explain the bad news clearly.
Read the
scenario, and then answer the question.
A
shipping company that your business started using a month ago regularly
inflates its shipping rates, fails to meet scheduled deliveries, and loses
packages. You decide to write a letter to the the shipping company to end the
business relationship.
What are
your goals when communicating this message? Check all that apply.
Project a professional image.
Explain
clearly and completely.
Maintain
friendly relations.
Create
animosity.
Establish
an angry tone.
Points:
1 / 1
Close Explanation
Explanation:
When
communicating bad news to the shipping company (or in general), you should
establish these goals: Explain clearly and completely, project a professional
image, convey empathy, be fair, and maintain friendly relations. Don’t create
animosity or use an angry tone. You may not wish to continue business with the
shipping company right now; however, you may find that you need their services
in the future. Maintain goodwill by being professional and reasonable.
Thinking
through the entire writing process is especially important when you are
delivering bad news. The way bad news is revealed determines how it is
accepted. Thus, you should carefully follow the 3-x-3 writing process to be
sure that your message is well planned and delivered.
Read the
scenario, and then answer the question.
You are
the president of a toy-manufacturing company that has recently discovered its
bendable action figures tend to break too easily and present a choking hazard.
You need to compose a message to your customers addressing this issue. You’ve
completed Phase 1 of the writing process.
What
should your next steps be? Check all that apply.
Jot down reasons that explain
the bad news.
Evaluate
your message.
Brainstorm for ideas.
Conduct
any necessary research.
Points:
0.5 / 1
Close Explanation
Explanation:
After
analyzing, anticipating, and adapting your message, you should complete Phase 2
of the writing process. Phase 2 requires you to gather information, research as
necessary, brainstorm for ideas, organize your ideas, and compose your message.
You will evaluate your message in Phase 3.
When
composing negative messages, avoid language that could cause legal problems for
you.
Read the
scenario, and then answer the question.
You are
the owner of a design/build architecture firm. The subcontractor you hired to
install drywall damaged expensive woodwork on the staircase. You have demanded
that the subcontractor pay for the damage he caused. Unfortunately, in an
e-mail message to the subcontractor, your site foreman included the following
sentence: “You need to replace the woodworking on the stairs. The woodwork was
even more damaged after you finished your job.”
What
mistake did your foreman make in his e-mail?
Abusive
language
The
good-guy syndrome
Careless language
Points:
0 / 1
Close Explanation
Explanation:
Your
foreman used careless language when he wrote that the woodwork
was “even more damaged.” Readers could interpret this as meaning that the
woodwork was damaged before the subcontractor installed the drywall. Careless
language can be costly. In this case, it might mean the subcontractor will not
have to pay for the damage he caused. In other cases, lawsuits can result from
someone publishing careless language that is misinterpreted.
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